Believing that it’s not is a major reason why most people lose.
“The marketplace rewards production, not intentions.
Do you have the knowledge to solve consumers problems?
Do you have the work ethic and desire to do so?
Are you hell bent on serving?
Can you execute? Can you prove it?
That’s where the rewards are found.”
-Ray Zingler on Twitter
I saw an awesome video the other day talking about how full of sh*t people are when they talk about how the world isn’t fair.
It’s not the most just place in the world, there are folks who have better access than others, and yes, there are some as*holes out there who have the ability to make success for another more difficult, but I assure you they are fewer than you think.
The beauty of the less than pretty facts of life, though, is that there are two great equalizers for any of the mud one may have to trek through on their way to success.
1) The Brain.
2) The Work Ethic.
If you can leverage the power of your brain to creatively think and then apply consistent action to ideas that solve people’s real-world problems, you’ll notice that the universe quickly becomes very fair.
It’s when folks sit on their hands, take no action, complain about how things are, and spend their time gossiping about others, they assume the world isn’t fair and that it’s just “too hard.”
It’s nonsense.
The marketplace will reward you based on the value you do or don’t provide it.
You’ll often hear people say, “I know my worth” and while I appreciate that from a personal confidence perspective, most actually have no idea how much they are worth in terms of market value.
Most often, what they are actually talking about when they say they know their worth is their perceived worth and what they (misguidedly) think there value is.
Want more? Add more value to the marketplace.
It’s that easy, but in today’s world people want more without adding more and despite wanting it to work that way, it never will. That isn’t how economics works.
In closing, I’ll give you a fool proof formula:
Step 1: Define a Consumer Problem.
Step 2: Educate yourself so you can solve that problem.
Step 3: Get extraordinarily good at effectively solving the problem in real life (in-person experience is critical).
Step 4: As you gain experience, find a way to scale what you’re doing.
If you do the above with a work ethic and a heart on fire to serve, you’ll learn quickly just how fair the world is.